If you’d like to work outside of the office, don’t use social media. Many of us have plenty of time to sit at our desk, have a drink, and watch TV. I’d really like to work outside in the summer, so I’m going to let you know when I can find a coworker to ask about their day and maybe get a few minutes extra time in return.
People are lazy. Some of these lazy people are so lazy that we don’t even realize we’re lazy.
This is true, but it’s not just laziness. There are a lot of social media managers who’ve managed to get to the top and then just quit. This is especially true when you look at people who make the most money, and there are more on this list than just me. I have to say that I have never regretted quitting a job where I had a lot of control over my work.
I work in a big corporation that does not offer a lot of autonomy. I know that I am lucky to be in such a place, but I was not always. In reality, I have to go through the same exact routine at work every single day. I have to make sure I am on time, I have to make sure I dont miss a meeting, and I have to make sure I dont spend too much time on my phone.
The fact is that most of our thoughts and decisions are in the hands of the people who we are as a company, and many of them have a vested interest in being the people who are helping us. Most of them don’t, but there are a few who do.
Well, no. Not most of them. Just a few.
Actually, that’s a pretty typical way of looking at it. I was talking to a friend of mine yesterday and he said something like, “I’m going to be a manager at a company and I want to hire someone to help with all of their social media accounts. I really want them to be able to do all of those things. And I don’t want them to be just an account manager.
This is the part where you might think, “So what?” But it’s not like an account manager is going to be doing all of the actual social media management work. If they are it’s going to be because they are doing it for the company and that’s what you want, not for themselves. If they do it because they are doing it for themselves, its going to be because they want to.
Most people would agree that social media management is not an excellent thing to do. That it is completely in your best interest to have a social media manager. But most people would agree that social media management is the best way to do all those things, and that you should have a social media manager. And that’s why we do it.
People will disagree on how to define social media management, but I think a great deal of the debate is best summed up in a quote from our CEO, Jeffery Taylor, who described social media management as “doing what you love.” So it’s not like you’re going to be doing all the things you love most, or even most things. It’s going to be part time, part-time in your spare time, and you’ll also have a full time job.